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Minneapolis, MN

Deborah Carver

Deborah Carver is the publisher of The Content Technologist. She is an independent consultant on all things digital publishing, specializing in large content-driven websites.

362 posts

Content pillars: The next evolution of impactful branded content strategy

Content pillars: The next evolution of impactful branded content strategy

If you're looking to build audience, brand and a better case for digital content, you may want to adopt a strategy based on content pillars.

Internet business writing tips #3: Insight vs. observation and other troublesome word pairs

Internet business writing tips #3: Insight vs. observation and other troublesome word pairs

What's the difference between an anomaly and an outlier? How do you best leverage the word "leverage"? Check out these troublesome business writing word pairs.

Internet business writing tips #2: The case for shorter sentences

Internet business writing tips #2: The case for shorter sentences

Y'all need to write shorter sentences. Here's what to cut from your business writing and why.

Internet business writing tip #1: "This is" weak prose

Internet business writing tip #1: "This is" weak prose

Why "this is" is uninspired writing, despite its popularity in the newsletterverse.

How I write and optimize each issue of The Content Technologist

How I write and optimize each issue of The Content Technologist

A detailed description of my writing and optimization process, along with how it relates to my freelance business strategy

Contracts get freelancers paid: Bonsai review

Contracts get freelancers paid: Bonsai review

Contracts are key to a freelancer's financial security and sanity. To keep my business in line, I use the automated contract templating system in Bonsai.

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