Deborah Carver is the publisher of The Content Technologist. She is an independent consultant on all things digital publishing, specializing in large content-driven websites.
Understanding predictive modeling can help you play moneyball temporarily, but it doesn’t scale as anticipated. And the scientific method completely falls apart when applied to the chaos of the internet. Here's why.
This newsletter went out a little late today to give new subscribers from today's What's Next event, presented by the Minnesota Interactive Marketing Association (MIMA), a taste of what we're all about. Welcome, new subscribers!
A couple of weeks ago I spoke with Mark
